宝格丽参展国际美博会，助力彩妆化妆品OEM行业发展！

　　美博会特别报道之杭州宝格丽生物科技：新星的发展机会

　　2020年7月29日-31日，为期三天的国际美博会在上海国家会展中心落下帷幕，中国化妆品产业之都东方美谷携手杭州宝格丽生物科技与2000家参展品牌企业、百余家行业媒体在此集结，共同聚焦疫情之下的新美业发展。宝格丽口红OEM、化妆品oem代工项目收到广大参展客户的关注。

　　From 29 to 31 July 2020, the three-day International Beauty Expo concluded in Shanghai National Convention and Exhibition Center, where Oriental Beauty Valley, the capital of China's cosmetics industry, joined hands with Hangzhou Bulgari Biotechnology, 2000 participating brand enterprises and more than 100 industry media to jointly focus on the development of new Beauty industry under the epidemic. Bulgari lipstick OEM, cosmetics OEM OEM project received the attention of the majority of exhibitors.

　　本次杭州宝格丽生物展区共展出搭载自主科研的核心持妆彩妆OEM产品，抗衰老的护肤产品等两大功效品类、自主品牌旗下的整套植纯护肤系列及特色美妆核心产品。护肤产品涵盖敏感肌治疗板块、轻医美专业院线板块、高端细胞抗衰美容板块，吸引了专业客户和机构等业内人士的目光。

　　This time, hangzhou Bulgari Biological exhibition area will display core makeup OEM products with independent scientific research, anti-aging skin care products and other two major efficacy categories, as well as a complete set of plant pure skin care series and characteristic beauty makeup core products under the independent brand. Skin care products cover sensitive muscle treatment plate, light medical beauty professional line plate, high-end cell anti-aging beauty plate, attracting the attention of professional customers and institutions and other insiders.

　　在宝格丽对本次展品精心筹备和展示的过程中，通过品牌方与展商的互动与反馈，可以感受到市场对敏感性皮肤修护形成了一个新风向。

　　During bulgari's careful preparation and display of the exhibits, through the interaction and feedback between the brand owners and the exhibitors, we can feel that the market has formed a new trend towards sensitive skin repair.

　　雾霾、熬夜加班、生活压力、焦虑、过度护肤、过度彩妆、刺激性食物，让皮肤越来越敏感，当细胞受损，修复与再生能力下降，就会表现为各种皮肤问题。“敏感肌”成为当代人们的首要肌肤问题。这也是国内敏感肌人群与日俱增的原因所在。据中国皮肤性病学杂志《中国敏感性皮肤诊治专家共识》数据显示，40%~56%的亚洲女性是敏感肌。在我国，约有36%女性有敏感肌的烦恼，也就是说，每3个女性中就有1个是敏感肌!

　　Haze, staying up late and working overtime, life pressure, anxiety, excessive skin care, excessive make-up and irritant food make the skin more and more sensitive. When cells are damaged, repair and regeneration ability decline, it will be manifested as various skin problems. "Sensitive muscle" becomes contemporary people's primary skin problem. This is also the reason for the increasing number of sensitive muscle groups in China. According to the Chinese Journal of Dermatology, Consensus among Chinese Experts on The Diagnosis and Treatment of Sensitive Skin, 40 to 56 percent of Asian women have sensitive muscles. In Our country, about 36% of women have trouble with sensitive muscles, that is to say, every 3 women in 1 is sensitive muscles!

　　“敏感性皮肤修护”的概念从小众细分市场一步步走向了风口中心。和其他肤质市场相比，敏感肌市场的高增长性、季节属性和消费者需求的扩大，让敏感肌护理成为护肤新蓝海。

　　The concept of "sensitive skin repair" has gradually moved to the center of the storm in a niche market. Compared with other skin markets, the high growth of the sensitive muscle market, seasonal attributes and the expansion of consumer demand make the sensitive muscle care become the new blue sea of skin care.

　　通过数据资料发现，国内女性对护肤品的要求越来越高，她们对产品天然成分的重视程度，与肌肤敏感程度是一致的。敏感肌女性选择化妆品时最为关注产品对肌肤的修护功能，以及成分是否天然温和无刺激。同时，有53%的被访者认为抗敏类护肤品中天然成分要占六成以上。

　　According to the data, domestic women have higher and higher requirements for skin care products, and their attention to the natural ingredients of products is consistent with the sensitivity of skin. When women with sensitive muscles choose cosmetics, they are most concerned about the repair function of the product to the skin, as well as whether the ingredients are natural, mild and non-irritating. At the same time, 53 percent of respondents believe that natural ingredients in anti-allergic skin care products account for more than 60 percent.

　　舒缓肌肤敏感是修护抗敏护肤品的首要特征，温和柔润肤感的体验同样是必备因素。此外，修复肌肤屏障，深层保湿，提升耐受力等均是敏感肌用户认为抗敏护肤品需要具备的头部特性。

　　Soothing the sensitive skin is the primary feature of repair and anti-sensitive skin care products, and the experience of gentle and gentle moisturizing skin is also an essential factor. In addition, repairing skin barrier, moisturizing deeply, and improving endurance are the head characteristics that sensitive muscle users think anti-sensitive skin care products need to have.

　　杭州宝格丽一直致力于从肌肤细胞本身的调节修复和防御屏障能力上着手技术研发，改善和提高肌肤活性的原动力。增强肌肤细胞本身的防护调节能力，致力于从本源上缓解或者解决肌肤问题。同时联合上海多家知名的技术研究机构建立联合技术研究开发中心，展开战略性技术合作，本次所展的高端细胞抗衰美容板块正是应对敏感性肌肤新蓝海的风口!

　　Hangzhou Bulgari has been committed to the research and development of technology based on the ability of skin cells to regulate, repair and defend the barrier, so as to improve and enhance the driving force of skin activity. Enhance the protection and regulation ability of skin cells, and devote to alleviating or solving skin problems from the source. At the same time, we have established the joint technology research and development Center with many well-known technical research institutions in Shanghai to carry out strategic technical cooperation. The high-end cell anti-aging and beauty plate exhibited in this exhibition is just the tuyere to deal with the new blue sea of sensitive skin!

　　除了敏感性修护和抗衰老方面的成功运用，宝格丽的研发团队同时正在展开对产品祛斑和美白效果的时效性研究，致力于广大消费者的美丽事业!杭州宝格丽生物科技——彩妆，护肤品OEM&ODM一站式服务!

　　In addition to the successful use of sensitivity repair and anti-aging, Bulgari's r & D team is also carrying out a timely study on the freckle removal and whitening effect of products, committed to the beauty of the majority of consumers! Hangzhou Bulgari Biotechnology - cosmetics, skin care OEM&ODM one-stop service!